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Don’t Stop the Presses

Finding a newspaper model that works

Kyle Wyatt

After thirteen years as Nova Scotia’s sole newspaper, the Halifax Gazette doubled its size in 1765, taking advantage of a full sheet of paper instead of half. It was in the expanded Gazette that an idealistic young journalist, Isaiah Thomas, began to criticize the British Stamp Act. ( Thomas would later report from the Battles of Lexington and Concord and perform the first public reading of the Declaration of Independence.) This was risky business for a tabloid that depended on government support. Even with a bit of controversy and a lock on local advertising, even with its media monopoly, the paper couldn’t make a go of it on its own. A weekly circulation of seventy just wasn’t enough to cover the costs.

The economics didn’t make sense, but a competitor set up shop the next year. “The increase in newspapers in this province was steady,” The New Monthly Magazine

Kyle Wyatt is the editor of the Literary Review of Canada.

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